Pricetitution is a game that's designed to help friends get to know each other better. The game features several challenges where players will guess how much it would take to convince a designated player to do it. That designated player is the "pricetitute".
The "pricetitute writes the lowest number that they'd need to be paid in order to do the challenge and everyone else gets to take their guesses based on a few questions. And now you know enough to play the game!
Just kidding! Or... are we...?
The entrepreneur behind Pricetitute had been a pychology major, an improve performer, and had worked for an advertising agency for the previous nine years. He recently turned thirty-one, quit his job, and moved back in with his parents where money started to become a concern, inspiring the creation of the game.
Pricetitute has been selling for two months and has, thus far, brought in $40,000 in sales. The games costs $3.09 landed and sells for $21.99 retail. It's package is shaped like a price tag, greatly pleasing Mr. Wonderful.
The entrepreneur stated that he has been working on licensing the game and has thus far had interest from both the largest board game and card game manufacturers. Both companies wanted to put the game into a subscription box but the entrepreneur opted to go with neither. A third manufacturer asked for exclusivity for one year in exchange for $1,000 and the entrepreneur opted not to enter that deal either.
This deal aired on Episode 10.19.
Making A Deal
Kevin found himself clearly wondering what to do with this game and pondered aloud whether the idea is dumb or whether it might be a dumb game that's smart. He ends up offering $100,000 for 50% of the company.
Guest shark Rohan Oza says that it reminds him of the game Cards Against Humanity, which has apparently sold hundreds of thousands of units. Rohan says that he thinks he could do better than Kevin with his marketing background and offers $100,000 in exchange for 40% equity. Lori goes and makes the exact same offer.
Mark, perhaps not understanding the game, expresses concern about product liability and and bad press and decides that he's out of the deal.
Barbara expresses an interest but states that she'd like to have a contingency. She thinks that the player should be able to make up the questions. She also wants to move it online. With these contingencies, she offers $100,000 for 50%.
Rohan and Lori decide to team up and, together, offer the money for 40%. The entrepreneur, perhaps forgetting which show he's on, asks if they'll come down to 35% but the sharks push back, explaining that owning 60% of a money making enterprise is better than owning 65% of a company that doesn't have many sales and that, with them, he's going to make a lot of money.
Even though the deal bites off half the value of the business, leaving it valued at just $250,000, the entrepreneur takes the deal.